![]() ![]() However, the short shelf life of the product is one of the restraining factors that can restrict the growth of the market. Increasing demand for nutritious and health benefitting products, coupled with rising efforts by market players for developing advanced and new beverage products and adoption of exotic marketing strategies by them is projected to help the global apple juice market grow uninterruptedly in the forthcoming years. Changing eating habits and growing inclination of consumers towards the consumption of convenience food and beverages is further fueling the growth of the global apple juice market. The global apple juice market is expected to rise steadily during the forecast years, owing to various health-enhancing properties associated with apple juice. For instance, In March 2018, Coca-Cola launched sparkling juice with Kashmiri apples called “Minute Maid Apple Sparkle” to offer consumers choices in sparkling beverages. ![]() are some of the significant companies operating in the global apple juice market. Del Monte Food, Inc., The Coca- Cola Company, and Tree Top Inc. ![]() Major companies operating in the global apple juice market are focusing on launching innovative and new products for increasing their business base and maintaining their market prominence. According to the estimates of the North American Society of Pediatric Gastroenterology, Hepatology, and Nutrition - consuming sorbitol and carbohydrates contained in juices, including prune, pear, and apple juices, helps in increasing the water content and frequency of stools for infants with constipation. Growth in demand for healthy, ready-to-drink, and convenience beverages among consumers willing to aid their health is expected to drive the apple juice market during the forecast period (2019-2026). The apple juice is a rich source of dietary fiber and provides an extensive range of essential nutrients such as vitamins and minerals and is rich in antioxidants. Apple juice is a fruit juice that is prepared by pressing and softening an apple. Apple is a tropical fruit which is a rich source of minerals and vitamins is consumed across the world due to its potential health benefits. ![]()
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